KaBOOM!'s Play Everywhere Challenge has officially launched

The Play Everywhere Challenge is a national competition that will award $1 million in prizes for the best replicable, scalable innovations in city redevelopment and design that help make play easy, available and fun for kids and families.

The Challenge, developed in collaboration with the Robert Wood Johnson Foundation, Target, Playworld, the U.S. Department of Housing and Urban Development, and the National Endowment for the Arts, will reward applicants who provide community-driven solutions that integrate play into everyday life and unexpected places— sidewalks, vacant lots, bus stops, open streets, and beyond.

Countless studies have shown that play is critical to the health and well-being of kids, and cities are increasingly recognizing the urgency of designing communities for kids and their families. Too many kids across the U.S.— especially those in low-income neighborhoods— are not getting the play they need to thrive.

Cities are becoming hotbeds of innovation and are uniquely positioned to drastically improve health outcomes for kids— and entire communities across all generations— through replicable, scalable play everywhere solutions. The Play Everywhere Challenge puts kids first by reimagining cities with kids in mind and ensuring they get the childhood they deserve filled with play.

Learn more here.

The Play Every Challenge is powered by Skild.

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