Skild

For Brands

Brands and media companies have been running contests, games and sweepstakes for years – and why not, it’s a great way to build mailing lists and promote their products. We’re not opposed to chance-to-win promotions; we’ve just decided to focus on contests of skill where an expert jury, peers, public voters, or a combination of these users evaluate the submissions and select the winners. Interactive promotions, user generated contests, social contests, contest promotions – whatever you want to call them – they all rely on entrants to submit original work that is evaluated based on the skill of the individual or team and the relative merit of their submission. If you are contemplating a skill-based contest for your next campaign or promotion, we’d like to hear from you.

Complete brand control

Skild offers a white-label solution for companies that need complete creative control over the entire contest experience, from the layout of the registration forms to the look and feel of the contestant and judging apps. Custom-branded contest promotions include:

Full control over the look and feel of your contest through Skild’s HTML and CSS editors
Fully customizable entry, registration and nomination forms
Editable title and meta data
Vanity URL (yourcontest.com versus yourcontest.skild.com)
All contest messages, automated or otherwise, distributed using an email address defined by you
Generic embeddable widgets
No 3rd party advertising

Why Run a Promotional Contest?

Contests are a powerful way to increase brand awareness, build trust, and engage your community in meaningful and impactful ways. Transformational contests start with an excellent user experience that spreads – it drives new traffic to your website, adds fans to your Facebook page, explodes with social commentary on Twitter, and ultimately reaches people that would otherwise not be exposed to your company. Through this experience, you will identify new brand ambassadors, build loyal connections, and give your community the opportunity to interact and be heard. Skild offers a variety of contest formats to help you achieve these and other goals, including: